Harry Styles Launches Sex-Themed Perfume

Harry Styles is on track to release a range of perfumes that smell of "skin on skin." He is following Gwyneth Paltrow and her "This Smells like my Vagina" scented candles. He will be launching the fragrances reminiscent of intimate relationship moments.

The scents will be part of his lifestyle brand Pleasing, and are named 'Rivulets,' 'Closeness,' and 'Bright, Hot.' The 'Closeness' description reads "a whispered ‘yes’, skin pressed against skin”, and the blurb for 'Rivulets' claims the aroma aims to evoke “a delightful encounter with a stranger."

This release comes just after he took on ex-chief designer for Gwyneth Paltrow, Brit Shaun Kearney as his CEO.

Harry said about the appointment, "His exceptional vision and extensive ­experience will be invaluable. You only have to read the descriptions of the fragrances to see the influence of Shaun.”

Gwyneth Paltrow's lifestyle brand Goop, launching in 2008, also sells sex toys and is worth £200 million.

Holly Willoughby, who also has a brand (Wylde Moon), blogged on Goop’s site about orgasms and anxiety in the bedroom.